It’s no question that Microsoft has a successful gaming console on its hands. The 29 million Xbox 360s that made their way home with proud new owners are evidence of its popularity. As a result, it’s gained tremendous support from a myriad of developers across the board. Now, a familiar contender is rising in popularity. This morning, Apple was pleased to announce that the company has sold a whopping 30 million combined iPod Touch and iPhone units worldwide, surpassing the amount of Xbox 360s currently out in the wild.